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Coaching isn’t about changing who you are — it’s about expanding what you’re capable of.

Training that expands who you can be, not just what you can do.

What Are You Training For?

Not to burn calories. Not to prove anything. To build something that lasts — strength, confidence, capability.

If your reason is real, the results follow. Let’s name it — then train in alignment with it.

Why Train Now? Evidence your future self will thank you.

Life changing health improvements from short weekly commitments— backed by large studies and meta-analyses.

Longevity

10–20% lower mortality with lifting

Strength training weekly is associated with lower all-cause mortality; combining with cardio is linked to about 30–40% lower risk.

Source: BMJ 2022
Muscle Over Time

We lose about 3–8% muscle per decade after 30

Loss accelerates after 60 — progressive resistance training can slow or reverse the trend.

Source: EWGSOP2 2019
Bone

+1–3% increase in bone mineral density at hip/spine in ~12 months

Heavier, well-coached loading drives the biggest gains.

Heart & Fitness

Each +1 metabolic equivalent (MET) → 10–15% lower mortality

Raising cardiorespiratory fitness (VO₂-max) is strongly linked to longer healthspan and independence.

Source: JAMA 2009
Injury Risk

Up to 66% fewer sports injuries

Structured strength programs reduce injury risk versus usual training.

Source: BJSM 2014
Mobility

Strength training improves joint range of motion

Combined approaches often yield the best flexibility and control.

Which type of athlete are you?

Answer three quick questions to find your training archetype.

Question 1 of 3

What drives you to train?

Progress and structure
Feeling strong for life
Keeping promises to yourself (even when busy)
Freedom to do anything
Mastery and balance

What’s your biggest obstacle right now?

Hitting a plateau
Staying consistent
Time & bandwidth
Repetition makes it hard to stay motivated
Feeling scattered or unstructured

When you finish a workout, what matters most?

Seeing progress on lifts or numbers
Feeling durable and pain-free
It fit the day and moved me forward
Feeling clear, capable, and energized
Knowing every piece fit together perfectly